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This introductory webinar provides examples of the stages required for performing patent analytics, and for the preparation of a Patent Landscape Report (PLR). Patent analytics and PLRs support informed decision-making and are designed to efficiently address the concerns associated with making high stakes decisions in technologically advanced areas with a maximum degree of confidence. For many years' decision-makers operated based on personal networks and intuition. With the institution of patent analytics, and PLRs, it is possible for these critical decisions to be made with data-driven approaches that deliver informed choices, and lower risk profiles. This session will provide an overview of the patent analysis process and provide a case study.
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